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Let's talk branding
We discuss what makes a great brand. How we can create brands that connect with an audience.

What is a brand?

A brand is a distinctive experiential promise...

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: 31 minutes : 14-Dec-2020

JP Castlin - Strategy in complexity

In this episode, I talk with my strategy hero...

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: 1 hour 11 minutes : 22-Dec-2020

Greatest hits - What I've learned so far

In this compilation episode, I walk you throu...

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: 40 minutes : 30-Jul-2020

Greatest hits - What I've learned so far

In this compilation episode, I walk you throu...

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: 40 minutes : 30-Jul-2020

Epic fails in branding.

In this solo episode, I walk you through some...

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: 41 minutes : 21-Jul-2020

Richie Meldrum - Strategy workshops: why

In this episode, we talk with writer and stra...

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: 59 minutes : 13-Jul-2020

Richie Meldrum - Strategy workshops: why

In this episode, we talk with writer and stra...

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: 59 minutes : 13-Jul-2020

Brand naming crash course

In this episode, I give a 'crash course' on b...

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: 51 minutes : 05-Jul-2020

Brand naming crash course

In this episode, I give a 'crash course' on b...

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: 51 minutes : 05-Jul-2020

Jo McKinney - The value of strategy for

In this episode, I talk with Jo McKinney, CEO...

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: 51 minutes : 28-Jun-2020

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