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China Influencer Marketing Podcast

CIM 051: Easternization & Understanding ...

Today we hear from Zak Dychtwald, author ...

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: 51 minutes : 01-Jul-2019

CIM056: KOC Marketing 101 - What is it? ...

Today we’re talking all about KOCs or k...

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: 44 minutes : 13-Dec-2019

Understanding Pinduoduo’s evolution, w

Pinduoduo is one of China’s largest ecommer...

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: 47 minutes : 05-Aug-2020

The state of China’s luxury market, wi

Today's episode features Chloé Reuter, found...

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: 55 minutes : 12-Aug-2020

Marketing British brands to China, with ...

In this episode, Demi Ping, sector head for r...

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: 1 hour 1 minute : 30-Jul-2020

The China Marketing Pulse: July edition

Welcome back to the second episode of The Pul...

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: 48 minutes : 22-Jul-2020

Top tips for executing offline events in

Although Chinese consumers are known for thei...

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: 1 hour 15 minutes : 15-Jul-2020

Private traffic 101: Breaking down China...

Private traffic (sīyù liúliàng 私域流�...

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: 1 hour 17 minutes : 06-Jul-2020

Is the future of luxury in gaming?

In this episode, Michael Norris, research and...

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: 58 minutes : 24-Jun-2020

Perfect Diary parent company Yatsen laun...

On June 8, Yatsen E-commerce, the parent comp...

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: 43 minutes : 12-Jun-2020

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