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Podcast: What It Means
Episode:

Is A Customer Community Right For Your Brand?

Category: Business
Duration: 00:25:04
Publish Date: 2020-01-29 23:00:55
Description: Brands such as Glossier, Peloton, and Sephora have shown that community can be a potent marketing tool. But building and maintaining customer communities isn’t as easy as it looks. On this week’s What It Means, Principal Analyst Emily Collins talks about what it takes to make community-building successful.
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