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Home > WIRED Business – Spoken Edition > How Social Media Became a Pink Collar Job
Podcast: WIRED Business – Spoken Edition
Episode:

How Social Media Became a Pink Collar Job

Category: Business
Duration: 00:06:29
Publish Date: 2018-05-29 06:10:25
Description: Companies hiring for technical positions often slip language into their job postings that appeals to men. They say they’re looking for “ninjas,” who seek to “obliterate competition,” and are capable of “dominating.” By now, these wordings are a well understood form of bias that produces more male candidates than female. But one job in the digital economy falls predominantly to women.
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