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Home > Transformative Principal > Making sure the Brand Experience Matches the Brand Promise with Tony Sinanis Transformative Principal 020
Podcast: Transformative Principal
Episode:

Making sure the Brand Experience Matches the Brand Promise with Tony Sinanis Transformative Principal 020
Category: Education
Duration: 00:22:31
Publish Date: 2014-04-20 13:00:00
Description:

Sponsor: Sanebox

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Transformative Principal on Stitcher

Refer A Principal

  • Why are we going to let other people tell our story?

  • What they believe in.

  • Every choice they make is thoughtful.

  • How Tony shares his story daily.

  • Storify - An example of how Tony uses Storify.

  • Cantiague Hashtag

  • Video updates

  • Touchcast app

  • How he shifted brand management from him to the staff and the kids

  • How to make sure the brand experience matches the brand promise. For example, here is an exchange between Tony and someone who knows what his school’s brand promise is:

    @TonySinanis @mrkempnz I know you do!! :) All groups are equally respected and treated at #Cantiague.

    — Lisa (@lisaodavis) April 17, 2014

  • Transparency has changed the relationship between the school and community.

  • PTA meetings have taken a new direction since they are so open.

  • Build it from the inside.

  • Faculty Enhancement opportunities instead of faculty meetings

  • How to be a transformative principal like Tony.
    1. It’s not about you!
    2. Stay current on research.
    3. Don’t take yourself too seriously, but take the work you do seriously.

  • What he has in his office to keep him focused on how to be the best principal he can be.

  • Jericho Schools

You have to make sure the brand experience matches brand promise As the principal, you need to be learning the most.
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