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Understanding hundreds of different social media demographics-or the different characteristics of audiences on each social media network-is key to defining your strategy. We'll be chatting about 20+ key social demographic facts for each of the major platforms (Facebook, Instagram, Twitter, and LinkedIn) as well as how you can use that information to inform your social media strategy. We're also breaking down Facebook's Q1 Earnings Report and Mark Zuckerberg's biggest regret from the last decade. Finally, we're chatting about a unique encounter between Elon Musk and the co-founder/current CTO of HubSpot, Dharmesh Shah. Dharmesh learned a valuable lesson from Elon Musk and we think it applies perfectly to your brand, social media, and marketing. We hope you enjoy episode #92 of The Science of Social Media! - Brian & Hailley Resources: About the Show: The Science of Social Media is your weekly sandbox for social media stories, insights, experimentation, and inspiration. Every Monday (and sometimes more) we share the most cutting-edge social media marketing strategies from brands and influencers in every industry. If you're a social media team of one, business owner, marketer, or someone simply interested in social media marketing, you're sure to find something useful in each episode. It's our hope that you'll join our 14,000+ listeners each week and rock your social media channels as a result! The Science of Social Media is proudly made by the Buffer team. Feel free to get in touch with us for any thoughts, ideas, or feedback. We'd love for you to check out the detailed show notes at www.buffer.com/podcast Check us out on Instagram - www.instagram.com/buffer Check us out on Facebook - www.facebook.com/bufferapp Check us out on Twitter - www.twitter.com/buffer |