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Home > The Science of Social Media > 124: How to Use Video Content to Raise Brand Awareness and Sell Your Product
Podcast: The Science of Social Media
Episode:

124: How to Use Video Content to Raise Brand Awareness and Sell Your Product
Category: Business
Duration: 00:13:10
Publish Date: 2018-12-10 08:00:00
Description:

Video content is one of the most popular mediums for businesses today, and for good reason. Video is more engaging, more memorable, and more popular among consumers than any other type of content.

And there’s data to back that up, too!

For example, did you know that 76% of businesses say it helped them increase sales? Or that 80% of marketers say video has increased time spent on their website?

This week we’re looking to help you increase brand awareness and product sales using the highly-engaging format of video.

No matter what industry or vertical you’re in, video can help you promote your business in fresh and effective ways.

Enjoy!

Show Notes:

https://blog.bufferapp.com/video-content

About the Show:

The Science of Social Media is your weekly sandbox for social media stories, insights, experimentation, and inspiration. Every Monday (and sometimes more) we share the most cutting-edge social media marketing strategies from brands and influencers in every industry. If you're a social media team of one, business owner, marketer, or someone simply interested in social media marketing, you're sure to find something useful in each episode.  It's our hope that you'll join our 18,000+ listeners (more than 1,120,000 downloads to date!) each week and rock your social media channels as a result!

The Science of Social Media is proudly made by the Buffer team. Feel free to get in touch with us for any thoughts, ideas, or feedback.

We'd love for you to check out the detailed show notes at www.buffer.com/podcast

Check us out on Instagram - www.instagram.com/buffer

Check us out on Facebook - www.facebook.com/bufferapp 

Check us out on Twitter - www.twitter.com/buffer
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