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Description:
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Guillaume Cabane, VP Growth @ Segment.com talks with Alex Theuma about the top 5 things that have helped Segment achieve incredible growth through using the two best tools for collecting data, focusing on the 5% of visitors that matter and initiating onboarding programs and dynamic content that are individually tailored. *Check out the blog post accompanying the podcast for links of the books and tools Guillaume mentions - https://www.saastock.com/blog/view/podcast-5-things-every-saas-growth-marketer-needs-to-be-doing-today |
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