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We all know about Uber’s love for self-driving cars but today I bring on an expert from the automotive industry and someone who’s spent a lot of time researching and thinking about autonomous cars. On the podcast, we cover everything from why companies like Uber will be at the forefront of the self-driving car revolution to what the future holds for personal vehicles. Spoiler alert, it’s not good for the latter.
 RSG031: Zack Kanter On Why Self-Driving Cars Are Coming Faster Than You Think
If you’d like to read a transcript of this podcast, please click here
Intro
Interview with Zack Kanter
- CEO of Pro Forge and serial entrepreneur, futurist
- Wrote article on how Uber’s self-driving cars will destroy jobs by 2025
- Most people look at autonomous cars as a far-off, distant event
- While true to a degree, Zack thinks self-driving cars are coming a lot sooner than anticipated
- Won’t be regular people buying self-driving cars, but rather companies like Uber and fleet owners
- Gave a TED talk on self-driving cars
What’s Changed?
- Easy to predict things that won’t happen than what things will happen
- Tesla released its self-driving feature since the article published
- Cars with steering wheels and cars without – societal shifts won’t happen until the steering wheel is removed
- Separate approaches between Tesla and Google
- Benefit for Uber will be when cars are 100% self-driving
- Google has more capital to spend and make driverless car possible
Acceptance of Self-Driving Cars
- Not inconceivable for a robot to be a better driver than the average person
- However, safety might not be the greatest motivator for people to get a self-driving car
- Economic incentive is the best reason for self-driving cars
- Safety and productivity are secondary incentives
- Cars already taking away the ability to respond to disasters from humans
Dilemmas Associated with Self-Driving Cars
- Do cars need to be programmed to kill?
- Difficult to determine if cars should have the ability to choose who gets hurt in an accident, or if that can be left to drivers to take over themselves
- Those decisions aren’t being made right now – manufacturers are protecting the driver/occupant
Uber’s Participation in the Self-Driving Car Revolution
- Could be Uber that leads the revolution, or a new company we haven’t even thought of
- Uber controls the end-user, which puts it in a better position than most companies
- Uber’s passenger experience is better, but reduced friction also makes the experience better as well
- Behind the scenes, many people are likely working on this topic, but Uber is one of the best-positioned to take advantage of self-driving cars
- Doesn’t mean that other companies (Hertz, etc.) wouldn’t take advantage of this technology
Business Model Shift
- Is this going to completely change Uber’s business model?
- Uber doesn’t currently hold assets
- Uber will become a fleet owner, if they decide to get into this business
- Self-driving cars are easier to maintain than non-self-driving cars
Opportunities with Self-Driving Cars
- Uber still going to need drivers, even if they’re pursuing driverless cars
- Self-driving cars are an economic benefit to Uber – no drivers, no people to sue, no people to retire
- People spend $9,000 a year to own and operate their cars – with Uber and other rideshares, people are freed up to not own a car
- Frees up extra spending money, which could drive the economy in other ways
The Future of Cars
- In 10 years, hard to imagine all the changes to come
- Over 50% of LA is dedicated to parking (estimated)
- Real estate will look different – no parking garages, on-street parking
- Quieter flow of traffic
- Basically, it will be pretty cool – sounds utopian
- Contact Zack on Twitter
Outro
- Technology always changing
- Even if you don’t agree with self-driving cars, it’s likely on its way and you can embrace this
- New technology and new opportunities will be created with self-driving cars
- As more people free up money they previously spent maintaining cars, there will be new opportunities for entrepreneurs to market to this new capital
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Show Notes
Stride Health
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If you’d like to read a transcript of this podcast, please click here
-Harry @ RSG
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