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Home > The Retail Focus Podcast > Retail Focus 4/26/20 – O’Reilly's Comps Fall; Target’s Update; Personalization vs. Segmentation
Podcast: The Retail Focus Podcast
Episode:

Retail Focus 4/26/20 – O’Reilly's Comps Fall; Target’s Update; Personalization vs. Segmentation

Category: Business
Duration: 00:53:39
Publish Date: 2020-04-26 19:55:46
Description:

We start with our quarterly check-up on the auto parts retail sector; while O’Reilly's sales went up organizationally, they saw comps fall as a result of stay-at-home orders. We also discuss a potential fallout of the deal between Sycamore Partners and L Brands, Target’s latest business update, and retailers taking a pass on paying rent. Our interview guest is Nicole Amsler, VP of Marketing at Formation, who discusses, among other things, the difference between personalization and segmentation and how retailers seeing a flood of traffic during stay-at-home orders can maintain top-of-mind awareness.

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