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Description:
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The Burkert Family Story: While on vacation, Amy and Rod Burkert started to wonder what their dogs were supposed to do while they were all on the road. A CPA by trade, Amy started to research what the road had to offer their pups and realized that there wasn’t a streamlined resource that listed all of the pet-friendly places to visit while traveling. So, Amy and Rod launched Go Pet Friendly. The couple believed it would make sense to travel full-time while creating content for their new venture, but they did not anticipate it turning into a life of full-time RVing. Other things we talk about in this episode: - Getting out there to show people what it is you’re doing
- The time it takes to compile multiple sources of information into one place
- Working for nothing for a period of time
- Asking yourself "are you doing what you want to do?"
- Positioning your brand
- Cultivating business partnerships in a purposeful way
Links: Go Pet Friendly 1000 True Fans Go Pet Friendly Book |