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Home > The NAB Podcast > Data that Demonstrates Broadcast Effectiveness
Podcast: The NAB Podcast
Episode:

Data that Demonstrates Broadcast Effectiveness
Category: Government & Organizations
Duration: 00:15:53
Publish Date: 2018-11-19 07:30:26
Description: David Shapira, general manager, Analytic Owl, discusses using data and analytics to illustrate the value of broadcasting to advertisers with Dan McDonald, vice president of Research, NAB, in a conversation from the 2018 Radio Show in Orlando.
Total Play: 0