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Home > The Journal. > Formula One Gets Fuel From Netflix
Podcast: The Journal.
Episode:

Formula One Gets Fuel From Netflix
Category: News & Politics
Duration: 00:18:56
Publish Date: 2021-10-29 20:00:00
Description: After years of struggling to attract new fans, Formula One is suddenly finding tons of them. The reason? A reality TV show on Netflix, called "Drive to Survive." WSJ's Joshua Robinson explains how a show he likens to "The Real Housewives of Monte Carlo" made F1 a model for modern sports marketing.

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