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	Podcast:		The InnovaBuzz Podcast
	Episode:		Brooke Sellas, How to Use Social Media to Create Amazing Customer Experiences - InnovaBuzz 375
	Category:		Business
	Duration:		00:59:39
	Publish Date:		2021-01-21 14:00:00
	Description:		In this episode, I’m really excited to have as my guest, Brooke Sellas, the CEO & Founder of B Squared Media, an award-winning done-for-you social media management, advertising, and customer care agency. She’s also the co-host of the top-rated Marketing Companion podcast with marketing legend Mark Schaefer. Brooke’s marketing mantra is “Think Conversation, Not Campaign”, so be sure to give her a shout on social media! Her company B Squared Media is a boutique digital marketing agency specializing in “done-for-you” social media, advertising, and social-first customer care management with a focus on results. Her clients range from small to enterprise-sized brands. In our discussion, Brooke talked to me about: Tapping into customer conversations already happening with social listening Shifting your focus from vanity metrics to return on conversation Her philosophy of "think conversation, not campaign" and how that will drive results Listen to the podcast to learn more. Show Notes and Blog The Podcasts The Podcasts See omnystudio.com/listener for privacy information.
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