In this episode, I’m really excited to have on as my guest, Referral Coach Bill Cates, who is also author of Radical Relevance and Get Referrals Now. Bill works with organizations and individuals who want to acquire more customers through word of mouth, referrals, and personal introductions. All of his systems and programs have one overall goal in mind – to increase revenue without increasing marketing expenses.
In our discussion, Bill talked to me about:
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