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Home > The InnovaBuzz Podcast > InnovaBuzz Episode # 24 – Five Lessons for a Website Project from Riding an Individual Time Trial
Podcast: The InnovaBuzz Podcast
Episode:

InnovaBuzz Episode # 24 – Five Lessons for a Website Project from Riding an Individual Time Trial
Category: Business
Duration: 0
Publish Date: 2015-09-04 23:34:24
Description:















Photo Courtesy of Ron Showler




















In this episode number 24 of the InnovaBuzz podcast, I reflect on competing in an individual time trial and what that can teach about a website project.  Listen to the podcast to find out more about the Five Lessons for a Website Project from riding an individual time trial.










Listen to the Podcast


































 
focus on the RIGHT goal, don’t get distracted by some “other” competition (like being #1 on Google)

Jürgen Strauss

























Full Transcript












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Intro:
Hi, I'm Jürgen Strauss from Innovabiz. Welcome to Episode No 24 of the InnovaBuzz Podcast - designed to help smart businesses with an interest in innovation and the Internet of Things become even more innovative.
In this episode, I reflect on  Five Lessons for a Website Project from Riding an Individual Time Trial today on my bicycle.  Stay tuned for the podcast, to learn the details.
This podcast is sponsored by Innovabiz, where we help smart, innovative business owners save time and money and grow their business by making their websites achieve more.  Of course, at Innovabiz, we do more than just build websites – we provide solutions to our clients’ needs by leveraging the power of the internet in innovative ways. If you want to learn more, then go to innovabiz.com.au or contact me directly through the contact information there.
We also invite you to get our Smart Website Blueprint, that is now available from our website - you can get it from the link underneath this post.
Now, let's get into the Innovation Hive and find out what lessons I took out of today’s individual time trial that are relevant for websites.
Episode:
Today I competed in the Lara Latte Cycle Group’s 6 monthly Individual Time Trial event and as I rode around the circuit, straining to achieve a good time, it occurred to me that the strategy for executing the time trial ride was a lot like executing website strategy.
How are those disparate things related, I hear you ask?  To show you, let me first give you some background.
Cycling’s individual time trial is often referred to as the “race of truth” as winning depends only on each rider's strength and endurance, and not on help provided by team-mates and others riding ahead and creating a slipstream.  Each cyclist races alone against the clock, aiming to achieve the fastest possible time to ride a given circuit.  In our case, it was an open, relatively flat circuit of 20.5 km, and I had targeted a completion time of 40:48 or better, requiring an average speed of 30 kmh or more.
Just like with a website project, I had a clearly defined and measurable goal for the time trial - at the end of the ride, I would know if I’d achieved my target and along the ride, using my cycle computer, I could monitor my progress by watching some key indicators.
So the first similarity between my individual time trial race and a website project,
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