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In this episode, I’m really excited to have on the InnovaBuzz podcast as my guest, Paula Rizzo, an Emmy-award winning television producer, best-selling author and a media trainer and strategist. She’s also co-founder, with Terri Trespicio, of Lights Camera Expert - an online course geared towards helping entrepreneurs, authors and experts get media attention.
Paula has a very long and impressive CV, also being the founder of the productivity site ListProducer.com and author of ListFul Thinking: Using Lists to be More Productive, Highly Successful and Less Stressed, as well as regularly contributing to MindBodyGreen.com, Entrepreneur.com and Thrive Global, providing productivity tips and advice. One of her focus areas is helping experts, authors, and entrepreneurs position themselves for media - including radio and TV as well as podcasts and blogs, which is the focus of our discussion today.
In our discussion, Paula talked to me about
- a Framework for pitching to the media
- Getting comfortable doing video - it's about focusing on providing service to your audience
- Listmaking - from time management to video and interviews to packing for a move
Listen to the podcast to find out more.
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