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Home > The IAB UK Podcast > Media Upfronts Special: From Fandoms to Effectiveness, with Spotify
Podcast: The IAB UK Podcast
Episode:

Media Upfronts Special: From Fandoms to Effectiveness, with Spotify
Category: Business
Duration: 00:16:18
Publish Date: 2025-10-07 02:00:00
Description:

In episode two of our Media Upfronts Superfront spotlight series, James Chandler is joined by Josh Partridge, VP & Managing Director, EMEA Sales at Spotify. Together, they dive into how Spotify continues to connect brands with audiences through the power of audio and culture. From innovative formats to data-driven storytelling, Josh explains what makes Spotify unique in helping advertisers tune into the moments that matter most to listeners.


With IAB Media Upfronts taking place 14-15 October at Protein Studios in Shoreditch, Josh also shares how Spotify is thinking about the future of digital audio, creativity and brand building on the world’s biggest music and podcast streaming platform.


️ Be there for Spotify’s Upfront at Media Upfronts – get your ticket at iabuk.com/upfronts

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