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Home > The Home Service Expert Podcast > Breaking Down the Science of Virality with Brendan Kane
Podcast: The Home Service Expert Podcast
Episode:

Breaking Down the Science of Virality with Brendan Kane

Category: Business
Duration: 00:59:54
Publish Date: 2024-12-06 17:26:00
Description:

Brendan Kane is a Managing Partner at Hook Point. He is a digital marketing expert who has been helping top brands and celebrities create viral content since 2005. Overseeing $300 million in marketing spend, he has worked with major corporations like MTV, Paramount Pictures, and IKEA, generating over $1 billion in revenue. His celebrity clients include Taylor Swift, Rihanna, and Adriana Lima, for whom he crafted successful digital strategies. Brendan is also the best-selling author of “One Million Followers” and “Hook Point: How to Stand out in a 3-Second World.” In this episode, we talked about social media presence, virality, content format, organic media strategies…

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