Search

Home > The Glossy Podcast > On the Glossy Podcast: 'Store associates need to be retrained for digital'
Podcast: The Glossy Podcast
Episode:

On the Glossy Podcast: 'Store associates need to be retrained for digital'
Category: Business
Duration: 00:26:27
Publish Date: 2016-10-04 23:00:00
Description:

From customer data to in-store technology, the role of retail marketing teams is just one element within the fashion industry that's been shaken up in the digital era.

Retail marketing teams can no longer just focus on PR and creative elements. Denise Anza, the former svp of marketing at Saks Fifth Avenue and now a brand consultant, joined this week's Glossy Podcast to discuss the fast-shifting retail marketing landscape.
Total Play: 0

Users also like

800+ Episodes
The Influenc .. 100+     10+