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Home > The Food Startups Podcast > Ep90 - "Will you help me bring this fruit to the US?" - Linh and Myron of XOI
Podcast: The Food Startups Podcast
Episode:

Ep90 - "Will you help me bring this fruit to the US?" - Linh and Myron of XOI

Category: Arts
Duration: 00:29:37
Publish Date: 2016-04-21 02:43:38
Description:

The title of the episode is a question from Bkrong, an Ede (ethnic minority group) farmer from Vietnam. Bkrong was also the host mother of Linh, cofounder of XOI company.

Linh Tran and Myron Lam met on a 2013 trip to Vietnam on a research grant from Brown university. There, they discovered the Gac fruit growing in Bkrong's backyard.

Upon further research, they realized Gac fruit was packed with beta-carotene and lycopene; a new superfood was born.

How could they bring the Gac fruit to the U.S. and include the Ede in the process? This episode tells their story:

  • The challenges faced by the Ede
  • How the idea was born
  • How to introduce an unknown fruit to the U.S.
  • Tackling ethnic inequality via social entrepreneurship
  • Changing the supply chain
  • All about the Gac fruit

Selected links from the episode:

XOI Company

XOI IndieGoGo Campaign ($34,611)

Gac Fruit

The Ede People

Tessa Stuart Author Page

 

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