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Home > The Disruptive Entrepreneur > #323 15 Ways to Create Great Content, Build a Vast Audience & Sell Way More
Podcast: The Disruptive Entrepreneur
Episode:

#323 15 Ways to Create Great Content, Build a Vast Audience & Sell Way More
Category: Business
Duration: 00:21:08
Publish Date: 2018-11-29 18:00:00
Description:

A lot of people struggle with content, concepts and what to put out there on social media to grow their influence. In today’s episode, Rob shares with you 15 practical and specific content creation tips to build a great and vast audience, get your content out, build rapport and see raving followers and fans begin buying your stuff.

Building your brand, educating your audience and creating content is easier than it’s ever been. You give your customers, clients, followers and fans informational content that serves them and educates them and then when you want to sell something you don't have to sell, because you get this economical trickle-down effect. You're creating a mind space, a message and a rapport when you're generating content. Get more of these messages out there so that you don't have to sell hard.

Tune in to the next episode of The Disruptive Entrepreneur to hear Part 2. And get the practical advice on how to build your brand and get your content out there.

KEY TAKEAWAYS

15 Specific Content Creation Tips

  1. This is what I did, this is what I learned. Teach people what you've learnt and the benefit of it. People follow you because they want to learn, be motivated and be challenged.
  2. SBO (Story, Bridge, Offer) - Tell your audience a story and learn them to the logical decision of buying your product.
  3. Rant - People will stand up and listen. Do this occasionally for things that you're passionate about and things that you stand for.
  4. Newsjacking - Jumping on the back of headline news and leveraging the energy of something happening now in the news.
  5. Surprise - The element of surprise and offering a new way of looking at something.
  6. SEO keyword articles - If you want to guarantee what you're creating content around is being talked about then used Google to see what the most popular search terms are.
  7. Behind the scenes - Offer your fans a behind the scenes tour of your business and your home and what you can learn from it too.
  8. Pains your audience feel - If you tune in and engage with your community members you will see the same pains over and over and then you can create solutions and content around their pains.
  9. Motivational posts (beware) - People do like and want motivational posts, they want that hit of motivation to get them going.
  10. The reverse of what everyone's tired of
  11. Your analytics and why to put more of that content out there
  12. Mistakes you made
  13. The 5,7 & 9 ways to do something
  14. Case studies & Interviews
  15. Your takes and analysis of other people's content

BEST MOMENTS

“How do I educate my audience? how do I do content marketing and build my brand?”

“Getting content out there doesn't take as long as you think. You need to increase the volume of content you're getting out there.”

"Talent is not born, it is created and learned through the 10,000-hour rule."

VALUABLE RESOURCES

Money Book - Rob Moore

Rob Moore - YouTube

ABOUT THE HOST

Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor and property educator. Author of global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur”

“If you don't risk anything, you risk everything”

CONTACT METHOD

Facebook - https://www.facebook.com/robmooreprogressive/?ref=br_rs

LinkedIn - https://uk.linkedin.com/in/robmoore1979

YouTube - https://www.youtube.com/channel/UCLtKal0qTf3klDUr7JS_L9Q
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