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Home > The Digital Analytics Power Hour > (Bonus) 1:1 with Chad Sanderson: The Pitfalls of A/B Testing
Podcast: The Digital Analytics Power Hour
Episode:

(Bonus) 1:1 with Chad Sanderson: The Pitfalls of A/B Testing
Category: Business
Duration: 00:13:10
Publish Date: 2018-04-30 23:30:00
Description:

Bayesian vs. Frequentist. False Positive vs. False Negative. Truth vs. Uncertainty. It's the world of A/B testing! In this bonus mini-episode, Moe sat down with Chad Sanderson from Subway to discuss some of the pitfalls of A/B testing -- the nuances that may seem subtle, but are anything but trivial when it comes to planning and running a test.
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