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Home > The Digiday Podcast > SoFi’s Joanne Bradford: ‘Money is the last taboo subject’
Podcast: The Digiday Podcast
Episode:

SoFi’s Joanne Bradford: ‘Money is the last taboo subject’
Category: Business
Duration: 00:37:51
Publish Date: 2016-05-26 23:00:00
Description:

SoFi wants to build a financial services lifestyle brand for promising people. To do so, it’s brought in digital media veteran Joanne Bradford as its chief operating officer. Bradford said community is now the cornerstone of any brand, which is why SoFi runs over 250 member events a year.
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