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Home > The Digiday Podcast > Weather Channel's Neil Katz: Platforms 'have the power' -- for now
Podcast: The Digiday Podcast
Episode:

Weather Channel's Neil Katz: Platforms 'have the power' -- for now
Category: Business
Duration: 00:37:40
Publish Date: 2016-10-24 23:00:00
Description:

The Weather Company, which owns The Weather Channel brand, is on pace to get 2.5 billion video views on Facebook this year, said the publisher’s editor-in-chief Neil Katz. And yet there is still very little revenue being made by publishers on Facebook, which holds the power in its relationship with publishers. That might change in a few years, just as the power struggle has seesawed between cable companies and TV networks over the years.
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