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Home > The Digiday Podcast > The Information’s Jessica Lessin on five years of subscription journalism
Podcast: The Digiday Podcast
Episode:

The Information’s Jessica Lessin on five years of subscription journalism
Category: Business
Duration: 00:31:51
Publish Date: 2018-08-06 23:00:00
Description:

When Jessica Lessin founded The Information in 2013 with subscriptions as its only revenue stream, people called the idea absurd. But fast-forward five years, and the model appears to be working. Over 90 percent of The Information’s revenue is now from subscriptions. It just had its most successful Q2 yet, expanded its team to 23 reporters and has pushed its coverage beyond tech.
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