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Home > The Digiday Podcast > Brit+Co’s Brit Morin: Modern media brands are human brands
Podcast: The Digiday Podcast
Episode:

Brit+Co’s Brit Morin: Modern media brands are human brands
Category: Business
Duration: 00:37:09
Publish Date: 2018-08-27 23:00:00
Description:

Publishers are coming up with a variety of ways to support content and encourage direct reader revenue. But it all starts with building a brand that people want to pay for. Brit Morin, founder of Brit+Co and a former Google employee, has been working on that for about seven years now. But every brand’s sustainability and elasticity has to go beyond a founder’s career span. Morin discusses revenue, differentiating content and more on this episode.
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