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Home > The Current from CBC Radio (Highlights) > Are you a target of algorithmic pricing?
Podcast: The Current from CBC Radio (Highlights)
Episode:

Are you a target of algorithmic pricing?

Category: News & Politics
Duration: 00:12:01
Publish Date: 2026-02-05 05:10:00
Description:

We know that companies are gathering data on us as we go about our lives online, but that information might also be used to create a personalized price for something you’re looking at buying. We hear from Jim Balsellie, the co-founder of the Council of Canadian Innovators and the Digital Governance Council, on how algorithmic pricing works and what guardrails need to be put in place.

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