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Home > The Create & Thrive Podcast > 7 Ways you’re Sabotaging the Success of your Etsy Shop [240]


	Podcast:		The Create & Thrive Podcast
	Episode:		7 Ways you’re Sabotaging the Success of your Etsy Shop [240]
	Category:		Business
	Duration:		00:22:58
	Publish Date:		2020-09-02 22:43:41
	Description:		I see so many Etsy sellers make the same mistakes over and over – which end up sabotaging their potential success. In the 12 years since I started my own Etsy shop, I’ve worked with thousands of other makers, helping them to find success on this platform. Today, I wanted to cover 7 mistakes I see people making that end up killing any hope they have for a thriving, profitable Etsy shop. Some of these are obvious – but some may surprise you! You can listen to this podcast below, or on your fave podcast app – or you can watch it on youtube! Want to Open an Etsy shop? Join me this October 2020 for Set Up Shop – my 30-day intensive course that will teach you all you need to know to set up an online shop for your handmade goods, and get it right – first time. Over 1,000 makers have used the Set Up Shop system to open their Etsy shops! FIND OUT MORE Watch on YouTube… Support the show You can make a secure donation (of the amount of your choice) via the Paypal button below. Each donation helps cover the cost of hosting, show-note writing, research, interviewing, recording, editing, etc. etc. In short – it helps to cover the time and financial costs of putting together a free weekly show to help you grow your handmade business. You can also: Leave a review on the C&T FB page. Leave a review on Apple Podcasts. Join the Thriver Circle – without the members of the Circle, this podcast would not be possible. Highlights from this episode: Your photos aren’t up to scratch – so people just don’t ‘see’ them in search, and therefore don’t click through to your shop. You’re underpricing – therefore people will perceive your work as low-value, and you risk burning yourself out. You’re trying to compete on price, rather than brand/product – there will ALWAYS be people on Etsy – and elsewhere – who are selling cheaper and more expensive than you. You CANNOT price based on what others are doing – you have to do the maths and ensure you’re charging what YOU need to charge in order to be successful. Yes, do look at what the market average is… but don’t be afraid to do your own thing with pricing. You’re not using the right keywords – therefore you won’t show up in the searches of people who want to buy what you’re selling! You’re not covering your shipping costs (postage + packaging) – which will cut into your profits. You’re still treating your craft as a hobby, rather than a business – you need to think about your customers and make sure you’re making what they want, and treating them right. You’re keeping it a secret – you need to shout it from the rooftops! Don’t be shy or ashamed of your work – tell your friends, family, and anyone who will listen! If you’re proud enough of your work to offer it to the world for sale, you should be proud enough to share it with those who know and love you.
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