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	Podcast:		The Competitive Edge
	Episode:		#52 - Growth Hacking and Standup Comedy with Matt Ellsworth
	Category:		Business
	Duration:		01:05:20
	Publish Date:		2014-11-18 05:00:00
	Description:		Matt Ellsworth is our guest today. The guy is a total stud and in this interview we're going to start by talking about how using a combination of scraping, vritual assistants, and cold emails he built a massive lead generation machine at his last startup storefront. So much so that his outsourced team was sending out thousands of targeted, personalized emails a week while his interal sales team could focus on responding to warm leads. But this convo isn't just all about startups...despite seemingly being on top of the world as a preeminent Growth guy in Silicon Valley, Matt left his last company to pursue standup comedy and focus on some others. We'll talk about how he thought about pursuing a different type of dream when everyone around him expected him to do more startup stuff. Super inspiring stuff.
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