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Description:
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In part three of our series on Robert Cialdini's "Influence," we talk about why you shouldn't always follow the wisdom of the crowd.
Full show notes
Things mentioned in this episode:
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Timestamps:
- 0:01:12 - What is social proof and how does it affect us?
- 0:08:26 - The two factors that make social proof powerful
- 0:19:35 - Some practical examples of social proof
- 0:26:13 - Sponsor: Brilliant (Learning problem-solving skills)
- 0:28:40 - The story of a flying saucer cult
- 0:36:11 - Pluralistic ignorance and the bystander effect
- 0:46:28 - Exploiting people's perspectives through social proof
- 1:03:36 - Recap and conclusion
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