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Home > The Classy Podcast > How Heifer International’s Director of Influencer Marketing and Brand Partnerships Activates Power Players
Podcast: The Classy Podcast
Episode:

How Heifer International’s Director of Influencer Marketing and Brand Partnerships Activates Power Players
Category: Government & Organizations
Duration: 01:09:44
Publish Date: 2017-11-14 18:30:32
Description:

Before joining Heifer International, Linda Rogers oversaw the corporate social responsibility arms at two companies you might have heard of: Disney and Coca-Cola. When it comes to corporate partnerships, she’s a seasoned expert that has sat on both sides of the fence—and she’s using her wealth of knowledge to engage influencers. Learn how to identify a strong partner and steward them from start to finish, create ambassadors of your brand, conduct change management, and more.
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