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	Podcast:		The Action Catalyst
	Episode:		Leading With Purpose, with Dave Mortensen (Fitness, Leadership, Franchising, Partnerships)
	Category:		Business
	Duration:		00:32:44
	Publish Date:		2026-01-20 10:30:00
	Description:		Dave Mortensen, President and Co-Founder of Self-Esteem Brands / Purpose Brands, recounts the improbable meeting between himself and his business partner of over 30 years, and shares why 80-90% of any great idea isn't about the idea itself, the secret to truly great partnerships, the 4 Ps of executing their business, doing vs leading, identifying passion and talent, and why the fitness industry is like the McDonald's ball pit. Mentioned in this episode: Learn more at SouthwesternConsulting.com/Coaching/Students Southwestern Student Coaching This episode is brought to you by Southwestern Coaching. Southwestern Coaching
	Total Play:		0