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Home > TEDTalks Business > Can salad dressing transform capitalism? | Alex Amouyel
Podcast: TEDTalks Business
Episode:

Can salad dressing transform capitalism? | Alex Amouyel

Category: Business
Duration: 00:14:29
Publish Date: 2025-03-24 04:00:00
Description: What if businesses were designed to maximize impact — not just profits? Alex Amouyel, president and CEO of Newman's Own Foundation, details the organization’s commitment to donate all of the profits from the food company it owns — and shows what the “100% for purpose” movement can teach us about doing business, philanthropy and capitalism differently. After the talk, Modupe urges you to be wary of "greenwashing" marketing tactics and to look to "impact washing" initiatives by doing research on a company's mission and values.

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