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Home > Successful Nonprofits Podcast > Storytelling and Nonprofit Fundraising with Tiffany Lawrence
Podcast: Successful Nonprofits Podcast
Episode:

Storytelling and Nonprofit Fundraising with Tiffany Lawrence
Category: Government & Organizations
Duration: 00:37:26
Publish Date: 2018-10-09 14:47:52
Description:

Tiffany Lawrence shares examples from her work with the Appalachian Trail Conservancy and the United Way to describe how storytelling can drive fundraising.

 

Links:

Orion Strategies: www.orion-strategies.com

Danny’s story: http://appalachiantrail.org/myatstory/a-trail-for-danny

 

*****Timestamped Highlights*****

(3:12) The persuasion business 

(5:25) Give, advocate, or become a champion

(7:08) Six children and a grandma

(14:10) Ask strings

(15:04) How to go about the “ask”

(19:58) The Two Brothers from Different Worlds: A story of adventure and reconnection  

(23:57) If you watch it, you’re going to cry

(28:00) The daily good

(32:00) We want the organizations to be human

(33:13) Walking the line: Tiffany’s experiences on Appalachian trail
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