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This episode is guaranteed to help you sleep more soundly. Because ettitude (with offices in LA & Melbourne) is selling so much of its bamboo-based bedding, it’s landed on the Inc5000 list of fastest-growing companies. Bamboo? Isn’t that hard? Yes, but turns out it makes incredibly soft sheets, bedding, and jammies. So Co-Founders Kat Day & Phoebe Yu have scaled a team of 15 to make it soft on the skin, yet gentle on the planet. Bamboo doesn’t need much water to grow, or chemicals. It’s a closed loop production system, using recycled water & solution to extract the fiber. Kat & Phoebe recently raised a round of venture capital from Drumbeat Ventures and TA Ventures. And in this 20-minute episode, they’ll reveal how they’re scaling the team that’ll help you sleep like a baby. |