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Home > Stress Test > Welcome to TikTok’s consumption trap
Podcast: Stress Test
Episode:

Welcome to TikTok’s consumption trap
Category: Business
Duration: 00:25:56
Publish Date: 2024-07-10 09:00:00
Description: Maybe you clicked on a link and bought this season’s must-have sneakers. Or maybe you spent an embarrassing amount of money on lights and balloons to replicate that perfect birthday party photo. Well, you’re not the only one whose spending is fuelled by what you’re seeing online. In this episode, Rob chats with a Gen Z woman who planned her summer vacation — using just TikTok. And Roma is joined by Casey Lewis, a writer and consultant who writes After School, a daily newsletter about youth consumer trends.
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