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Podcast: Shopify Masters
Episode:

How the StockX Co-Founder Builds Hype for New Products
Category: Business
Duration: 00:35:37
Publish Date: 2024-12-17 04:30:00
Description:

Josh Luber has spent his career in the hype economy, building StockX and Fanatics Collectibles. Now, he's using his experience to create a modern-day collectible through his toy company, ghostwrite.

To learn more about ghostwrite, read the Shopify blog: https://www.shopify.com/blog/ghostwrite-building-hype

To watch in-person interviews, subscribe to the Shopify Masters YouTube channel.
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