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Home > Shopify Masters > The Case for Constantly Evolving: How Babylist Went from Registry to Retailer
Podcast: Shopify Masters
Episode:

The Case for Constantly Evolving: How Babylist Went from Registry to Retailer

Category: Business
Duration: 00:33:42
Publish Date: 2023-06-27 04:30:00
Description:

Babylist has reinvented itself several times in the past decade. What started as an online baby registry became a media company and now a retailer. CEO and founder Natalie Gordon explains why evolution is key to serving the audience.

To learn more about Babylist and show notes: https://www.shopify.com/blog/babylist-evolution

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