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Home > Retail Gets Real > #66 Millennial parents shop differently than other parents
Podcast: Retail Gets Real
Episode:

#66 Millennial parents shop differently than other parents

Category: Business
Duration: 00:21:16
Publish Date: 2018-07-09 05:00:00
Description:

In the Spring 2018 Consumer View report, NRF takes a look at how millennial parents, now ages 24-37, are shopping differently than previous generations of moms and dads. NRF’s Head of Consumer Research Katherine Cullen presents the findings to two parents — one a millennial and the other a Gen X-er — to get real-world examples that reveal shifting consumer behavior trends. Listen to learn more about how generational differences are shaping today’s retail.

 

Learn more at www.nrf.com.

 

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