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Home > Private Equity Funcast > Dominate a Niche or Build a Better Mousetrap
Podcast: Private Equity Funcast
Episode:

Dominate a Niche or Build a Better Mousetrap
Category: Business
Duration: 00:49:06
Publish Date: 2015-08-06 07:57:16
Description:

Jim and Devin discuss the two types of companies that we see in the middle market.   You can either dominate a niche market (such as software targeted at specific verticals) or you can build a better mousetrap and try to capture the entire market.
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