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Podcast: Popstuff
Episode:

PopStuff Doesn’t Believe the Hype
Category: TV & Film
Duration: 00:37:46
Publish Date: 2012-08-08 11:04:42
Description: Marketers often depend on hype to foster interest in a product, but sometimes, the hype machine backfires. Tracy and Holly talk about the hype cycle and hash out how it applies to tech, movies, music and other consumables.
Total Play: 0

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