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Home > Planet Money > #785: The Starbury
Podcast: Planet Money
Episode:

#785: The Starbury
Category: Business
Duration:
Publish Date: 2017-07-21 16:33:00
Description: Most athlete endorsements make a product more expensive. But what happens when an NBA All-Star uses his name to make a sneaker much, much cheaper? On today's show: How that worked out.
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