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In this episode of Partnering Leadership, Mahan Tavakoli speaks with Ralf Specht, author of Building Corporate Soul: Powering Culture & Success with the Soul System. After two decades with McCann Erickson, Ralf Specht became a founding partner of Spark44, an innovative, industry-first joint venture with Jaguar Land Rover. Under his leadership as CEO, Spark44 grew to a 1,200 people business in 18 countries. In the conversation, Ralf Specht shares how organizations can create an environment where people do their best by developing their company soul.
Some highlights:
-Ralf Specht on corporate soul and its origins -The difference between organizational culture and soul -How leaders can plan for corporate soul -Ralf Specht on It's not up to the CEO to decide whether the organization has a soul -Be clear about how you incentivize people, which behaviors you reward and those you don't, and ensure your incentives and measures align with your stated values -Ralf Specht on Adobe's Little Red Box of Innovation -The importance of modeling to corporate soul -Ralf Specht on the origin of the Soul Index
Connect with Ralf Specht: https://ralfspecht.com/ https://www.linkedin.com/in/ralf-specht-b21b8529/ https://twitter.com/ralf_specht Building Corporate Soul on Amazon: https://tinyurl.com/yc83k7dz
Connect with Mahan Tavakoli: https://mahantavakoli.com/ https://www.linkedin.com/in/mahan/ More information and resources are available at the Partnering Leadership Podcast website: https://www.partneringleadership.com/
Connect with Mahan Tavakoli: Mahan Tavakoli Website Mahan Tavakoli on LinkedIn
Partnering Leadership Website
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