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Home > Paleo Magazine Radio > Making Millions with Momma's Salad Dressing - a Conversation with Tessemaes All Natural Co-Founder Greg Vetter - PMR 123
Podcast: Paleo Magazine Radio
Episode:

Making Millions with Momma's Salad Dressing - a Conversation with Tessemaes All Natural Co-Founder Greg Vetter - PMR 123
Category: Health
Duration: 00:31:22
Publish Date: 2016-04-20 18:02:13
Description:

Everybody knows that mom does it best; whether it's her homemade lasagna, chocolate chip cookies, apple pie, or if you're Tessemae Vetter, a signature salad dressing.

As the mom of 3 active boys, Tessemae had to figure out a way to get her kids to eat their veggies. She succeeded by whipping up a simple combination of lemon juice, olive oil, mustard, and salt. Tessemae's dressing was not only a hit with her own kids, there are even instances of salad dressing theft perpetrated by her son's friends.

Hearing this story alone would be well worth your time, but what comes next is the real kicker. After years of eating the house dressing, Tessemae's oldest son Greg decided that there really was something special about that signature blend. With a bit of stage craft, Greg convinced Whole Foods, and then his mom to go into business bottling the family recipe and the rest, as they say, is history.

Today we're joined by Tessemae's all natural co-founder, Greg Vetter.

CLICK HERE for the full transcript

In our conversation we discuss:

  • His experiences as a college athlete.
  • The lightening bolt of inspiration that convinced him that he needed to quit his job and start Tessemae's.
  • How he used a Tupperware of romaine lettuce to convince Whole Foods to carry their product.
  • How he, his pregnant wife, his mom, and his brothers built the business over the course of many late nights and weekends.
  • What it's like now to be running a multi-million dollar company.

Links & Resources: 

Check out the Tessemaes website, Tessemaes.comConnect with them on Facebook | Twitter | Instagram

 

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