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Episode:

Community Podcast: The Next Level – IT As A Revenue Center
Category: Technology
Duration: 00:00:00
Publish Date: 2016-01-06 16:03:54
Description:

Welcome to The Next Level, a new podcast in the Packet Pushers’ Community Channel that delves into IT management and leadership.

Engineers, architects, and operations pros live and breathe technology, but that technology comes tangled up with business requirements, management issues, and interpersonal relationships.

You can’t ignore the business and human elements of your job if you want to thrive at work and advance your career.

Hosts Damian Huising and Drew Conry-Murray will explore management, leadership, and professional development topics geared toward networking and IT pros.

The first episode, IT As A Revenue Center, looks at six ways IT pros can generate revenue for the organization. IT has a reputation as a cost center, and we talk about how to flip that perception on its head.

Jay Mellon, CEO of AtNetPlus, joins us to offer his insights on how IT can add value and help drive the business forward.

Six Ways To Create Revenue

Our discussion touches on six ways IT can drive the business. They include

  1. Get more out of existing data
  2. Work with marketing, sales, and other departments to enable new business
  3. Use technology to improve customer engagement
  4. Spin off IT projects into standalone businesses
  5. Add more value, charge more
  6. Find cost savings

Show Notes:

IT as revenue generator: McKinsey Global Survey results – McKinsey&Company

Rainmakers: Three CIOs who made revenue generation their business – TechTarget

Digital Revenue Generator – The Center For Sales Strategy

Three Revenue Generating Strategies You Don’t Want to Ignore – Executive Forums

CIO 100: Revenue Generation: Money (That’s What They Want) – CIO.com

Study: 78% Of Salespeople Using Social Media Outsell Their Peers – Forbes

Generating growth and revenue with IT Interview with ING Direct CIO Andrew Henderson – PicNet Information Technology Services

Contact Us:

If you have comments about the show, suggestions for future episodes, or something to share for the Sanity Check segment, drop us a line at nextlevel@packetbrigade.com. Thanks for listening!

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