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Home > Note to Self > Deep-Dark-Data-Driven Politics
Podcast: Note to Self
Episode:

Deep-Dark-Data-Driven Politics
Category: Technology
Duration: 00:26:14
Publish Date: 2017-03-29 04:00:00
Description:

The story goes: the Trump campaign hired consultants called Cambridge Analytica. Cambridge uses data to target voters' personalities and emotions. Trump wins. But it's not so simple. 

Did the Trump campaign have a secret sauce? Or just more ketchup? This week, some answers. With Matt Oczkowski of Cambridge Analytica, psychometrics pioneer Michal Kosinski, and Nicholas Confessore of the New York Times.

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