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Home > Merchant Sales Podcast > The Hard Truth About Scaling in Payments
Podcast: Merchant Sales Podcast
Episode:

The Hard Truth About Scaling in Payments

Category: Business
Duration: 01:04:13
Publish Date: 2026-01-23 20:30:18
Description: In this episode of the Merchant Sales Podcast, James Shepherd sits down with Jaron Rice for a candid, unfiltered conversation about growth, control, and the realities of scaling in the payments industry. Jaron shares his personal journey from building a book, registering directly, experimenting with scale, and ultimately redefining what success actually looks like in today’s market. They break down hard-earned lessons around ownership, operational complexity, team building, and why bigger isn’t always better. The conversation challenges common assumptions about growth and offers a more sustainable framework for long-term success. The episode also includes a Today in Payments segment covering major shifts in crypto cards, stablecoins, and macro payment trends shaping the future of the industry.
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