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Home > MAKE IT > Audience Polls: Why Are 62% of Film Fans Choosing Netflix Over IMAX?
Podcast: MAKE IT
Episode:

Audience Polls: Why Are 62% of Film Fans Choosing Netflix Over IMAX?
Category: TV & Film
Duration: 00:11:04
Publish Date: 2026-01-27 10:30:16
Description:

Hello, Hello!


In this episode, we dive into Audience Poll results about preferred film release formats, revealing that 62% of viewers favor streaming exclusives over theatrical releases. The conversation explores why streaming has become the dominant preference, examining factors like rising theater costs, mobile viewing habits, and accessibility issues. The discussion also covers potential solutions for revitalizing the theatrical experience through improved subscription models and enhanced perks.


We also talk about:

• The prohibitive cost of movie theater tickets and concessions

• How mobile device viewing is changing content consumption habits

• The failure of MoviePass and current theater subscription services

• Why theater chains aren't effectively promoting their existing membership programs

• The dramatic difference between IMAX and regular theatrical experiences


Mentioned in the Episode:

IMAX theaters

MoviePass

AMC A-List subscription service

Regal theaters

Sam's Club

Costco

"Dune" movie

TD Jakes


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