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Podcast: MAKE IT
Episode:

Deepfaking Sam Altman | What Happens When You Try to Deepfake Sam Altman?

Category: TV & Film
Duration: 00:07:17
Publish Date: 2026-01-21 18:00:02
Description:

WHAT IS FILM BRIEF?

Blending journalism with artistry, Film Brief transforms film analysis into an engaging and informative listening experience. The goal is to reveal what makes each movie or series resonate—on screen and behind the scenes. For listeners, it’s not just a review; it’s an exploration of the art of filmmaking.


BRIEF:

In this episode, Nick explores "Deep Faking Sam Altman," a documentary by filmmaker Adam Ballalo who set out to interview OpenAI's CEO Sam Altman but ended up creating an AI deepfake version when the real interview fell through. The film transforms from a straightforward tech documentary into a meta-exploration of creative failure, human-AI relationships, and the messy reality of independent filmmaking. What begins as a workaround becomes an unexpected journey into obsession, artistic vulnerability, and the blurred lines between human intention and artificial intelligence.


TAKEAWAYS:

  • Adam Bhala Lough's background as an Emmy-nominated filmmaker and his previous work on HBO and Netflix
  • The filmmaker's journey from New York to India to commission the AI deepfake "Sambot"
  • Critical reception and audience reactions following the film's festival circuit and theatrical release
  • The documentary's hybrid approach combining personal essay, experiment, and traditional documentary elements
  • Lessons for independent filmmakers about embracing failure and finding unexpected narrative directions


MENTIONED IN THIS EPISODE:

Sam Altman (OpenAI CEO)

Adam Bhala Lough (filmmaker/director)

"Deep Faking Sam Altman" (documentary film)

OpenAI

Sambot (AI deepfake persona)

NYU (New York University)

HBO

Netflix"Telemarketers" (2024 series)

Emmy Awards

South by Southwest 2025

Quad Cinema (New York City)

San Francisco

India

Ebook: "Mastering Film Marketing"

The MAKE IT Podcast


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